Tuesday, May 6, 2025
Because loyalty shouldn’t live in your customers’ spam folder.
Breadstack gives cannabis retailers a strong marketing base — especially when it comes to email:
Post-order emails
Product recommendations
Targeted promotions
But here's the problem:
Customers don’t always check their email.
And when they do, your message is often buried under a pile of promos.
That’s why smart retailers using Breadstack are adding Sticky Cards — a loyalty layer that lets them send push notifications directly to their customers’ lock screens.
Why Push Messaging Works Better Than Email for Loyalty
Let’s compare the two:
Channel | Engagement | Visibility | Cost | Timing |
10–20% open rate | Inbox (often buried) | Free | Delayed | |
Push (via Sticky Cards) | 40–60% tap rate | Lock screen | Free | Instant |
Push notifications cut through the noise. They show up where your customer is — not in a tab they check once a day.
“It’s the first time our loyalty messages feel immediate — like we actually reach people in real-time.”
How Push Works with Breadstack + Sticky Cards
Sticky Cards plugs into your Breadstack flow with zero disruption:
At checkout, customers are prompted to save a digital loyalty card to Apple or Google Wallet.
That card becomes the channel for push — branded with your store, ready to engage.
You send targeted push campaigns using Sticky Cards.
Your customers tap, engage, and come back.
Campaign Ideas That Go Beyond Email
“🔥 New Drop Alert — Today Only!”
“🎁 You’re due for a reward! Tap to check your card.”
“👀 Nearby? Stop in for a 10% off on pre-roll.”
“🎉 Happy Birthday! Show your card for 20% off.”
These push messages skip the inbox and show up where customers will actually see them — no login or app required.
Use Push + Email Together
Sticky Cards doesn’t replace Breadstack emails — it amplifies them.
Use email for longer-form campaigns
Use push for immediacy, urgency, and foot traffic
Let your loyalty card carry the brand presence 24/7
Ready to Add Push to Your Loyalty Playbook?
If you’re already using Breadstack, Sticky Cards gives you the engagement layer that email can’t cover.
No app. No SMS fees. Just branded push, done right.
