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Sticky SMS vs Springbig: pick the dispensary texting that fits how you send

When you text a dispensary list, the contract you sign matters as much as the texts you send. Springbig bills messages through credit packages [1] on contracts that renew annually, with 30 days’ notice to cancel [2]. Sticky SMS files your 10DLC registration at no charge and runs month-to-month, with credits that never expire.

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A budtender at a dispensary counter holding up a phone with a loyalty card on it.

Sticky SMS is the texting product by Sticky Cards, the loyalty and marketing platform for cannabis dispensaries.

Springbig positions itself as marketing technology for regulated industries, with text, email and push [3], and builds loyalty programs for dispensaries and other compliance-focused businesses [4].

Springbig automations cover more than 20 triggers

  • Springbig’s Autoconnects automations cover spending and visit milestones, birthdays, anniversaries and more than 20 other triggers [5].
  • Subscribers come in through popups, text-to-join keywords and custom QR codes, each with a confirmation step and an age gate [6].
  • A dedicated messaging team monitors sending standards and manages carrier relationships [7].
  • Merchants can get a branded native app [8], and onboarding comes with courses and video lessons [9].

Springbig contracts renew annually; Sticky SMS is month-to-month

Sticky SMS and Springbig compared
Sticky SMSSpringbig
Pricing modelQuoted on the call, priced on your store count and volume. Credits never expire.Credits bought in packages [1]. No prices on its website [10]; Capterra lists a usage-based Basic tier at $600.00 [11].
ContractMonth-to-month, no setup fee.Annual renewal, with 30 days’ notice to cancel before the renewal date [2]. Its filings say subscriptions generally run twelve months and typically cannot end early without a cancellation fee [12].
10DLC registrationWe file your 10DLC registration with TCR, at no charge for the number or the registration. Most stores are live in 1 to 2 days.An operator registration form [13], and it says it handles carrier rules for merchants [14].
Other channelsEmail, and the Sticky Card in Apple Wallet and Google Wallet, on the same customer record.Text, email and push [15], with a member wallet as a web and mobile app [16].
Revenue trackingYour POS shows which customers received, clicked and bought after a text, with custom attribution windows. Delivery rates are reported too.Messages sent, clicks, visits and visitor spend per campaign [17].
Setup and supportSupport teams in the US and Canada, on 1-855-9-STICKY. First response under 2 hours, often within 20 minutes.Onboarding courses and video lessons [9], and a support email address [18].
CanadaYes. Canadian texts are held to the same strict content rules as US texts.Says it complies with CASL [19] and Canadian CRTC rules [20].

Springbig fits stores that want a branded app in the app stores

  • You want a branded native app in the app stores [8].
  • Your loyalty program earns points per dollar or per visit, with a bonus engine on top [21].
  • Members share trackable referral links [22].

Sticky SMS gets your store approved under its own brand

  • Your brand on the registration. We work with carriers and their partners to get your store approved under its own brand and legal name, then get later message types and updates approved under that name too.
  • There is no charge for the number, the registration or any other setup to get a 10DLC number approved. You pay only for the texts you send.
  • Custom MMS images are approved on the spot by an AI compliance check before sending, to lower the chance of carrier filtering.
  • Email and the Sticky Card in Apple Wallet and Google Wallet run from the same customer record as your texts.
  • Revenue and delivery you can see. Your POS shows which customers received a text, clicked and bought, with attribution windows you set, and delivery rates show your texts arrive.
  • Support and terms. Support teams in the US and Canada, on 1-855-9-STICKY. First response under 2 hours, usually within 20 minutes. Billing is month-to-month with no setup fee, and credits never expire.

We move your lists, loyalty balances and creative

We also bring in 6 months of order history from your POS as standard. If you are inside a term with your current provider, switching early means paying both for a stretch. Find your renewal date and notice period first and time the migration to it.

The steps are in how to switch from Springbig. Weighing loyalty and email too? Read Sticky Cards vs Springbig, the whole platform.

Book a demo with your current send volume in hand, and leave the call with a Sticky SMS quote to set beside what you pay now.

Build your text program with us

Book a time and we will walk through your list, your POS and the texts you want to send, on a video call with a real person.

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Frequently asked questions

Is Sticky SMS month-to-month?

Yes. Sticky SMS is month-to-month with no setup fee. Springbig contracts renew annually with 30 days’ notice, and its quarterly filing says subscriptions typically cannot end early without a cancellation fee.

Do both use credits?

Yes. Springbig bills messages through credit packages. Sticky SMS runs on credits too, quoted on the call, and they never expire.

Do both limit the hours texts go out?

Yes. Sticky SMS sends between 8am and 9pm in the recipient’s local time. Springbig treats 9pm to 8am local time as quiet hours and reschedules sends that fall in that window.

Do both work in Canada?

Yes. Springbig says its texting complies with CASL and Canadian CRTC rules. Sticky SMS holds Canadian texts to the same strict content rules as US texts.

Sources

    Competitor facts on this page

    1. Springbig bills messaging through credits deducted from an account balance, recharged by buying credit packages. How to Recharge Your Messaging Credits, Springbig Help Center (opens in a new tab), accessed October 18, 2026
    2. Springbig contracts renew annually, and cancelling requires 30 days' notice before the renewal date plus a call with the account team. Cancel Your Springbig Account, Springbig Help Center (opens in a new tab), accessed October 18, 2026
    3. Springbig positions itself as AI-powered marketing technology for regulated industries, with text, email and push marketing. Home, Springbig (opens in a new tab), accessed October 18, 2026
    4. Springbig builds loyalty programs for dispensaries, alcohol retailers and other compliance-focused businesses. Regulated Industry Loyalty Programs, Springbig (opens in a new tab), accessed October 18, 2026
    5. Springbig's Autoconnects automations cover spending and visit milestones, birthdays, anniversaries and over 20 other triggers across SMS, push and email. Marketing Automation, Springbig (opens in a new tab), accessed October 18, 2026
    6. Springbig collects subscribers through website popups, text-to-join keywords and custom QR codes, each with a confirmation step and an age gate. SMS Marketing, Springbig (opens in a new tab), accessed October 18, 2026
    7. Springbig has a dedicated messaging team that monitors sending standards and manages carrier relationships. Messaging You Can Trust, Springbig (opens in a new tab), accessed October 18, 2026
    8. Springbig builds custom branded native apps for merchants, with their own Apple App Store and Google Play pages. Native App, Springbig (opens in a new tab), accessed October 18, 2026
    9. Springbig offers onboarding and training courses with video lessons through Springbig Learnings (Springbig University). SMS Marketing, Springbig (opens in a new tab), accessed October 29, 2026
    10. Springbig's homepage navigation has no pricing link and the page shows no prices; visitors are asked to book a demo. Home, Springbig (opens in a new tab), accessed October 29, 2026
    11. Capterra lists a Springbig Basic tier at $600.00, usage based (read 2026-10-18). springbig Software Pricing, Alternatives & More 2026, Capterra (opens in a new tab), accessed October 18, 2026
    12. Springbig's quarterly filing says its subscriptions generally run twelve months, typically cannot end early without a cancellation fee, are paid monthly and renew automatically. SpringBig Holdings, Inc. Form 10-Q, quarter ended March 31, 2026, SEC (opens in a new tab), accessed October 29, 2026
    13. Springbig hosts an operator 10DLC registration form on its website. Operator 10DLC Registration Form, Springbig (opens in a new tab), accessed October 18, 2026
    14. Springbig says it handles carrier rules such as SHAFT so merchants can skip campaign registration work. SMS Marketing, Springbig (opens in a new tab), accessed October 18, 2026
    15. Springbig sends text, email and push notifications from one platform. Home, Springbig (opens in a new tab), accessed October 18, 2026
    16. Springbig's member wallet is a customizable web and mobile app where customers see points and redeem offers. Regulated Industry Loyalty Programs, Springbig (opens in a new tab), accessed October 18, 2026
    17. Springbig's campaign overview reports messages sent, clicks, visits, visitor spend and actions. Campaign Overview KPIs, Springbig Help Center (opens in a new tab), accessed October 18, 2026
    18. Springbig lists a support email address, support@springbig.com, on its homepage. Home, Springbig (opens in a new tab), accessed October 29, 2026
    19. Springbig sends SMS and MMS campaigns and says it supports TCPA, CAN-SPAM and CASL compliance in the US and Canada. SMS Marketing, Springbig (opens in a new tab), accessed October 29, 2026
    20. Springbig says its texting complies with the TCPA, the FCC and Canadian "CRTC/CLSA" rules (its wording). SMS Marketing, Springbig (opens in a new tab), accessed October 29, 2026
    21. Springbig loyalty programs can be points per dollar or points per visit, with a bonus engine. Cannabis, Springbig (opens in a new tab), accessed October 29, 2026
    22. Springbig treats 9pm to 8am local time as TCPA quiet hours and reschedules sends that fall in that window. Scheduled Campaign Did Not Send, Springbig Help Center (opens in a new tab), accessed October 18, 2026